Channel Development Services

 

OpenChannel Network combines a consultative approach, an in-depth understanding of industry sectors, and a powerful capacity for delivering customized media solutions. Our integrated services cover the entire media management life cycle including creation, production, distribution, archiving and customized on-demand playback. With our complete managed solution, OCN makes it fast and easy for your company to launch scalable, engaging and profitable web channels while maintaining the focus on your core business. Our state-of-the-art digital broadcast distribution platform was designed to maximize online viewer experiences and our in-depth services and support will keep audiences coming back for more.

 

Our Channel Development Services Include:

  • Channel Software and Maintenance
  • Multiple Channel Template Options
  • Graphic Design for Channel Brand (2 drafts)
  • Channel Launch and Maintenance (Web Master Services)
  • DNS and Domain Management
  • Brand Integration
  • Initial Programming Line-ups
  • Content Storage and Management
  • Regular Programming updates
  • Media File Formatting and Preparation

 

Creative Services

 

Providing more than distribution, the OpenChannel Network works directly with its customers to develop branding and marketing approaches for launching successful web channels which deliver programming that supports their overall strategic goals. Our objective is to develop an understanding of your organization's strategy, structure, and culture, then assists in the development of focused broadcasts designed to give you the needed advantage to win new business, hold onto the customers you already have, and increase your profitability. We focus on production and deployment so you can focus on your core business. The result is fresh, high-quality programming that will appeal to your audience.

 

Our Creative Services Include:

  • Branding Workshops
  • Channel Conception
  • Brand Integration
    • Branded Segment Wraps
  • Strategic Deployment
  • Graphic Design and Layout
  • Media Strategy
    • Media Creation
    • Media Conception
  • Media Production
    • Scripting
    • Filming
    • Editing

 

Promotional Services

 

Merely launching your channel is not enoughit needs an effective broadcast strategy in order to succeed. OpenChannel helps to bridge the gap between you and your strategic media goals, whether the goal is raising awareness, or increasing profitability. We do this by offering a wide range of services and promotional opportunities designed specifically to direct internet viewership to your channel.

 

 

Reduce your marketing budget and increase revenue opportunities by attracting sponsors and advertisers.

 

Our broadcast pages are designed to support banner ads, sponsorship areas and call-to-action links, and pre-roll embedding is easily integrated to support your campaign once it is mobile. If you do not have marketing or advertising capabilities, OCN can match sponsors and advertisers to fit your offering.

 

The result is a broadcast channel that is pleasing to the palatefor customers and business partners alike. Your competitors are targeting your existing markets and your customers those same customers who you are seeking to retain and grow your business with. Effective use of media can help you differentiate your brand and your position, improve your speed to market, and dramatically improve your revenues.

 

Social Networking Services

 

Broadcasting your online video in streaming format, we make it easy to feed your content into other Web channels and mobile devicesand that means providing your customers with the content they want, whenever they want it. Our Managed Affiliate Program lets partner networks and channels feature your programming, while powerful sharing tools expand your audience with no extra cost or investment on your part. As existing customers share your programs with friends and colleagues, you nurture loyalty in your customers. These same customers will bring new customers to you, or better yet, bring you to new customers.

 

Our Creative Services Include:

  • Channel Relationship Development
  • Media Syndication
    • Shared
    • Exclusive
  • RSS Feeds
  • Multiple Format Downloads
    • Portable Media Devices
    • Mobile Phones
    • PDAs
  • Social Bookmarking
  • Built In Sharing Tools
    • Email
    • Embed Code
    • Permalink
  • Reporting and Stat Tracking
  • List Serve Registration
  • Search Engine Optimization